Friday, 28 September 2012

Michael Jackson- You Rock my world analysis!

This music video appears to adhere to the theory of Vladimir Propp, this is a charcter based theory that relies on stereotypes to name the separate 'characters' within a piece of media text. When focusing on the main character Michael Jackson he falls into the stock character role of the hero, due to the fact that he is seen to win the dance battle and save the girl within the video with the assistance of 'the helper' Chris Tucker. The video also provides a chance for the stereotypical 'Princess' that seems to be in danger and need of help from the person who holds the lead male role. Intertexuality is also evident in the music video as some of the 'villains' in the video are actors famous for there villain roles in films. The best example of this world be Marlon Brando's feature as he is well known for playing the character of the godfather, so as soon as the audience sees him in the video they already have an assumption as to the role he will play. Michael Jackson also uses this video to play homage to himself by referencing his songs from the past such as 'the girl is mine' and 'beat it'. Chris tucker also imitates Michael Jackson's style of dance and speech.

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